Dr. Christopher Pavlou
Dr. Christopher Pavlou is a leading medical aesthetics professional in Vancouver, BC. He is renowned for his dramatic, yet natural results and diverse skillset. After 10 years as a medical practitioner and medical aesthetician he decided it was time to branch out on his own and create a personal brand. We worked with Dr. Pavlou to create an elegant, elite brand and website to highlight his superior service.
” I had a great time working with Pivot & Pilot Creative on my logo, website and marketing material for my medical aesthetics practice. During the logo design process, they took all of my input into consideration and came up with a brand identity and aesthetic that was true to my vision. P&P guided me through the website design process and came up with a truly customized website for me. I am really happy with the quality of their work and appreciate their attention to detail in every design they create.”
Branding & Identity
Since Dr. Christopher Pavlou’s practice is a high-end personalized experience, his branding could not look like a typical sterile beauty lab. His emblem is inspired by beauty, skin textures and technology. We used gold textures and a deep blue hue to enhance his elite service.
Sectra is a edgy, serif display font. Its unique and angular look was perfect for his modern and clean brand.
Poppins perfectly compliments Sectra because of its modern, elegant yet approachable lettershapes.
Web Development & SEO
As a medical aesthetics professional, Dr. Pavlou offers a large variety of services, many with complicated and unfamiliar names. We wanted to create a website that displayed Pavlou's services in a way that was educational and intuitive. We organized Pavlou's services based on areas of the face so that clients can learn more about new procedures and easily find what they need.
Print & Packaging
Pavlou's print collateral exudes beauty and luxury. Sophisticated and clean designs are printed with meticulous gold foil stamping for an added layer of elegance.